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Mullein - Southern Charm
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Mullein - Southern Charm
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Mullein - Southern Charm
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Mullein - Southern Charm

Mullein - Southern Charm

Regular price €7,95

Seed·Verbascum

  • Out of stock
  • Inventory on the way
Description

Mullein ‘Southern Charm’ is a colourful perennial that brings warmth and soft hues to the garden.

The flowers shimmer in shades of apricot, rose and pale lavender, arranged closely along tall stems that rise above the fresh green foliage.It is hardy, easy to grow and wonderfully free-flowering.

The spire-shaped blooms are excellent for cutting and combine beautifully with other summer flowers.

A favourite in bouquets is to pair Southern Charm with dahlias, where the contrast between the different shapes creates a lovely balance between wild and refined.

Product information
Sowing/Planting time Bloom/Harvest time
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Number of seeds
15
Color
Yellow, Purple, Orange, Pink
Height
70-100 cm
Sowing depth
0.2 cm
Row spacing
30 cm
Plant spacing
30 cm
Germination time
15-20 days
Lifecycle
Perennial
Light conditions
Full sun
Care and cultivation advice

(Kingsfoot can be pre-seeded indoors early in the year or direct seeded outdoors in the fall.)

Propagation indoors: Sow the seeds shallowly in moistened seed soil between January and April. Cover with a thin layer of soil or vermiculite. After germination, place the seedlings in a bright and cool place. Use deeper pots, as the plants develop long tap roots. Plant out after hardening off when the risk of frost is over.

Autumn sowing outdoors: Sow directly on the plant site in the fall, when the soil is warmed up. This results in earlier flowering the following season.

(To encourage a second flowering - cut off the middle flower stalk just above the side shoots when it has finished flowering).

Delivery and shipping information

All orders received before 12:00 pm are shipped the same day. We send directly to your mailbox via UPS, DHL or Postnord and expect your delivery to arrive 3-6 days after we receive your order.

We carefully pack the seed bags in 100% plastic-free climate-compensated packaging. In addition, we also choose to climate-compensate all our deliveries. For 2024 we have chosen a project that is very close to our hearts - the Swedish forrest and its diversity - which we support through a project called Fightcotwo.

Free shipping seeds €39 and bulbs €69
Delivery to your mailbox within 3-6 days
Climate compensated deliveries
30-day open purchase
Mullein - Southern Charm

Mullein - Southern Charm

Regular price €7,95
Sold out

Reviews

Why we started Florea

Florea grew out of a feeling that something was missing. We couldn’t find anyone online who truly inspired people to grow in a way that felt modern or relevant. It was either very technical or felt a little dated. To us, gardening has always been so much more: something emotional, creative and inspiring.

We wanted to show that gardening is about more than plants. It’s about the feeling of creating something yourself, the calm it brings and the positive effect it has on both body and mind. We felt that side of gardening wasn’t really being given the space it deserved.

What Florea stands for

In a world that keeps moving faster, where more is being automated and AI is always part of the conversation, we feel a strong need to hold on to what makes us human. Growing something yourself is a simple but powerful way to do that.

We often come back to our phrase “Fabrique moi même”, which to us means “created by me”. It captures the heart of what we believe: that the most meaningful things are often the ones you create yourself, even if they’re small or not quite perfect.

A family legacy since 1940

Florea was founded in 2020 by Erik Hoekstra, son of Johannes Hoekstra and grandson of Georg Hoekstra. The company is rooted in a family tradition where gardening and flowers have always been a natural part of life.

It all began with Georg, who grew up among the flower fields of Lisse in the Netherlands. After the Second World War, he began exporting flower bulbs to Scandinavia. Johannes later took over the business, and Erik grew up helping out in the family’s flower fields.

Through Florea, Erik wants to carry on his family’s love of gardening and help more people discover the joy of growing their own flowers, herbs and vegetables.

Frequently asked questions


It's completely fine to have questions, and none of them are silly. We've tried to answer most of them here. If there's anything else you're wondering about, don't hesitate to reach out via our chat or at hello@flo-rea.com.

Delivery and shipping

How much is shipping, and when is it free?

If you order seeds only, shipping costs €3.90. If you order bulbs or tubers, shipping costs €9.95.

Orders with seeds only ship free from €39. If your order includes bulbs or tubers, shipping is free from €69.

How does it work if I buy both seeds and bulbs?

If you buy seeds and bulbs together, shipping costs €9.95, or it's free on orders from €69.

How do your pre-orders work?

A pre-order means you order and pay for an item when you buy it, and we deliver it at a later date that we let you know about.

What happens if I buy an in-stock item and a pre-order item?

If you buy an item we have in stock together with a pre-order item, you get a choice at checkout. Either we send your whole order once the pre-order item is in stock, or for a small fee we send the in-stock items straight away and the pre-order item follows later.

When will my order arrive, and which days do you ship?

All orders placed before 12:00 on a weekday are shipped the same day. We also pack at weekends, but carriers only collect from our warehouse on weekdays. Delivery within the EU normally takes 3-6 working days. Seeds arrive in your mailbox via the local postal service, and other orders are delivered by DHL.

Can I change or cancel my order?

Get in touch as soon as possible with your order number. As long as the order hasn't been packed, we can change the delivery address, pickup point or shipping method, or cancel it completely. Once the order is packed it can unfortunately no longer be changed, but you can return the items within our 30-day return policy.

I didn't manage to collect my parcel. What happens now?

Parcels that aren't collected within the pickup point's time limit are sent back to us. Contact us with your order number and we'll help you get your order sent again.

The item is sold out. When will it be back?

Click "Notify me" on the product page and enter your email address, and you'll get an email as soon as the item is back in stock. Sold-out seeds usually come back in early December, just in time for the next season.

Guarantee, returns and complaints

What does your germination guarantee mean?

Quite simply, if a product you bought from us doesn't germinate, whether it's a seed, a tuber or a flower bulb, we'll give you either a new product for free or your money back. We don't need any proof, your word is enough.

A bulb or root was bad or didn't come up. What do I do?

Contact our customer service and you'll get a new product or your money back.

Can I return seeds and bulbs?

You always have a 30-day return policy with us. If you'd like to return your products, contact our customer service and we'll help you.

How do I contact customer service, and how quickly do you reply?

You can chat with us here on the website by clicking the chat icon in the bottom left corner, or email us at hello@flo-rea.com. The chat is open around the clock and can help with 80-90% of all questions. If it can't answer your question, a person will always reply within 24 hours.